The Objective
Develop a new brand from scratch for the leading cut flower supplier in the UK.
Action Taken
Developed new brand positioning from company values, identifying compelling points of distinction.
Creation of brand name, brand design and online copy.
Outcome
Fabulously Floral launched on Amazon Fresh and growing…
“I invited Dan to help me with a Branding project – skunk works style. Dan delivered exactly what he promised, brilliantly and on time. I would have no hesitation recommending Dan. He’s a good listener, immerses himself into the detail and expertly creates the solution.”
Celia Holt, NPD Director, Munoz Group
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